Copywriter & Content Creator, Sun & Ski Sports November 2025 – Present
Brainstorm, write, and edit blog articles covering outdoor gear, trending topics, and outdoor-focused content
Collaborate with marketing, social, SEO, and e-commerce teams to increase content engagement and write optimized copy
Features Editor, Static Media August 2022 – Present
Edit and publish articles daily with a focus on grammar, clarity, accuracy, and SEO
Provide feedback to writers as needed
Ensure content is upheld to company’s style guide, standards, and editorial strategy
Freelance Writer June 2021 – Present
Deadline-driven writer who pitches and writes original stories for a variety of publications including The Infatuation, Brides, and 7x7 Bay Area, House Digest
Confident writing on a range of lifestyle topics including pop culture and entertainment, food and restaurants, local culture and events, fashion, weddings, as well as commerce-driven stories and branded content
Collaborate with publications to produce sponsored content aligned with brand's needs and vision
Research and visit restaurants, events, and local businesses to develop articles, features, and guides
Regularly and comfortably adapt to write in publication's voice for targeted audience and demographic
Pop Culture Editor, Livingly, Livingly Media — Redwood City, CA February 2021 – June 2021
Became point person for Livingly brand as pop culture sections editor
Hired and managed larger freelance workforce; assigned/edited various forms of content for a variety of marketing initiatives
Wrote SEO optimized affiliate marketing commerce content, including those based on trending topics
Senior Associate Editor, Livingly, Livingly Media — Redwood City, CA July 2019 – February 2021
Continuation of previous editorial tasks
Oversaw, assigned, and edited freelancers
Collaborated with Email Marketing Manager on developing automated email series — by writing, brainstorming, and curating content and art direction — that produced 500 new subscribers in the first month
Collaborated with head designer on art direction for various types of content
One of the founding members of company’s Culture & People Team which aims to instate diversity initiatives at both the executive level and among employees through research, discussion groups, and best practices
Associate Editor, Livingly, Livingly Media — Redwood City, CA July 2016 – July 2019
Pitched and wrote daily stories, including interactives such as quizzes, with images under deadline on topics such as pop culture, entertainment, trending news, astrology, wellness, and brand/individual features for Livingly website
Collaborated with marketing, SEO, and social teams to write optimized content for targeted channels (Facebook, Snapchat, Outbrain, Taboola) with varying demographics
Interviewed and collaborated with brands and individuals on featured content
Represented Livingly at industry events and press trips
Contributing Writer, The Culture Trip — San Francisco, CA February 2016 – July 2016
Pitched and wrote Bay Area-focused lifestyle/travel stories highlighting various locations and activities in the area
Copywriter, BRIDGET RYAN Apparel — San Francisco, CA January 2012 – July 2016
Provided engaging and concise copywriting needs for brand's website and social media accounts
Developed brand's core message and target audience
Junior Copywriter, ELEMENT Productions — Boston, MA February 2014 – November 2015
Wrote and edited copy for monthly newsletter for client, UMass Amherst, as well as company news blasts, email correspondences, Directors’ treatments and other various needs
Education
BA, English; concentration: creative writing; minor: psychology — Boston University, Boston, MA 2009-2013